The company supporting women and girls in information and communication technology for business wins Grace Hopper Award

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The representative of Sweeft Anastatia Topuridze receives special award for supporting diversity and inclusion. Photo: The USAID Economic Security Program
The representative of Sweeft Anastatia Topuridze receives special award for supporting diversity and inclusion. Photo: The USAID Economic Security Program

One of the most important ways to support the involvement of women and girls in information and communication technologies (ICT) is to set positive examples, including those of business organizations that strive to encourage girls in a male-dominated, stereotypical field. At the Grace Hopper Award Ceremony on June 10, the UN Women focused on this contribution of the private sector and presented a special award in support of diversity to Sweeft.

Sweeft's business model combines application development, web development and digital marketing. The company is a signatory to the UN’s Women Empowerment Principles: Equality Means Business (WEPs) and more than 80% of its management are women. In terms of supporting women and girls in ICT, Sweeft is involved in the UN Women Georgia’s 500 Women in Tech project and promotes the employment of its participants. In addition, co-sponsored by USAID, it runs an Acceleration Payroll Programme, helping women deepen their knowledge of software and digital marketing,promoting women's involvement in exchange programmes, and sharing international experience with them.

The award will help raise awareness of women's empowerment initiatives and enable Sweeft to share their experience in this field with other business organizations. "Receiving the Grace Hopper Award is a great development incentive for Sweeft and the women who work for us. I think this is a good motivation for those start-ups who want to develop in the field of technolog "- said Nini Mosiashvili, Head of Marketing and Communications at Sweeft.

The Grace Hopper Award was established last year at the initiative of the United Nations Women, the USAID Economic Security Program, and TBCs Bank, a signatory to the UN WEPs. The initiative was created to support organizations or projects that are taking active steps to promote women, gender equality and diversity in technology. This year, the Grace Hopper Award was supported by the Gender Equality Council under the Parliament of Georgia, Visa, UGT and Majorel Georgia.

The Award was presented in a total of six nominations, and it is noteworthy that it was awarded to Tamta Kapanadze in the category of “supporter of women's empowerment in the information and communication sector.” Tamta has been able to pursue a career in technology thanks to a UN Women project, and she is now actively working to promote the involvement of other girls in the industry.

Increasing the involvement of women and girls in information and communication technologies, including supporting the Grace Hopper Award, is part of the UN Women project “Good Governance for Gender Equality in Georgia funded by the Government of Norway.